 | Law Firm Checklist for Coping with a Recession |
 | |
CBA PracticeLink is featured in each issue of National Magazine.
Subscribe to our Newsfeed
What is RSS?
|
|
Law Firm Checklist for Coping with a Recession
1. Cut Costs
|
|
Renegotiate your contracts with vendors for office supplies, back office support, computer systems and software licences.
|
|
|
Try renegotiating your lease.
|
|
|
Don’t scrap the annual Christmas get-together or summer barbecue, but spend less on office parties and functions.
|
|
|
Brainstorm other money-saving options (e.g., renting out office space and outsourcing services).
|
2. Get Close to Clients
|
|
Rev up your marketing efforts (law firm budgets typically range from 1 per cent to 3 per cent of gross revenues).
|
|
|
Focus on existing clients.
|
|
|
Target your best clients who generate the most revenue for the firm.
|
|
|
Visit clients at their workplace. Ensure they know you are not charging them for this visit.
|
|
|
Designate a client relations partner (or someone else other than the client’s lawyer) to obtain client feedback.
|
3. Monitor Financial Records Closely
|
|
Boost the frequency of annual cash flow forecasts to every 3 or 6 months.
|
|
|
Be vigilant about collections. Collect early. Offer alternative payment methods (e.g., by credit card).
|
|
|
Carry out credit checks on new clients. Get retainers upfront.
|
|
|
If strapped for cash, try to postpone your bill payments from 30 to 45 days.
|
|
|
As a last resort, consider merging with another firm with a profitable complementary practice.
|
4. Keep Up Morale
|
|
Reassure firm members that you are on top of the situation.
|
|
|
Communicate the steps you are taking to lead the firm through this tough patch.
|
|
|
Tell people if they are not going to be laid off.
|
5. Branch Out into Profitable Practice Areas
|
|
Look at developing expertise in thriving practice areas (e.g., litigation, labour and employment, bankruptcy, intellectual property, estate planning and family law).
|
|
|
Target clients in active or recession proof industries (e.g., infrastructure, fast food franchises and discount retailers).
|
6. Lay Off with Care
|
|
Consider alternatives to laying off lawyers and staff (e.g., lawyer secondments, unpaid leave and sabbaticals, job sharing and reduced hours).
|
|
|
“Right-size” your firm by dismissing chronically under-performing lawyers, but ensure layoffs are handled sensitively and fairly.
|
7. Invest in Technology
|
|
Use technological applications to deliver legal services faster, better and at lower cost (e.g., to create new precedents and commoditize legal products).
|
|
|
Adopt time- and cost-saving advances like teleconferences for meetings instead of travel.
|
|
|
Hire a consultant to review your tech systems to see where money could be saved and services improved.
|
8. Get Creative with Fees
|
|
Propose reasonable flat fees and non-hourly billing alternatives to attract and satisfy cost-conscious clients.
|
|
|
Talk to clients for input on reasonable fee solutions (e.g., not charging for travel time).
|
|
|
Consider freezing rates for a year for your best clients.
|
9. Think Long-Term
|
|
Position the firm to do the kind of legal work you want to do for the kind of clients you want to have.
|
10. Consider Compensation
|
|
If prudent and necessary, get partner buy-in and agreement to reduced compensation and monthly draws.
|
|
|
|