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SOLO AND SMALL FIRM EDITION - APRIL 2011
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In this issue...
- Developing social media strategy
- How to use new media to access old media
- Leadership and staying emotionally centred
- Tips on selecting an articling student
- The billable hour: Dead, on life support, or in hibernation?
- PD: National Charity Law Symposium, The Impact on Dispute Resolution of Effective Apology, The CBA Skilled Law Series and more.
BUSINESS
SoMe marketplace
By Jason Scott Alexander
Lawyers are unquestionably growing their practices by virtue of social media. No longer a novelty, choosing the right strategy and platforms to use can make all the difference.
How to use new media to access old media
By Jordan Furlong
One of the most effective ways to get the attention of newspapers, magazines, and broadcasters is through the strategic use of new media.
LEADERSHIP
Leadership and staying emotionally centred
By Delee Fromm
Being able to remain balanced and centred emotionally is at the heart of the calm, relaxed and authoritative exterior that signals leadership.
HIRING
Tips on selecting an articling student
By Pascale Daigneault
When hiring an articling student, do not hire simply based on an interview, and be specific in your expectations.
CLIENTS AND BILLING
The billable hour: Dead, on life support, or in hibernation?
By Ed Poll
The concept of billing for legal services by time increments has negatives that the cost pressures of the recent recession have highlighted. As clients regularly point out, more hours billed do not mean a lawyer is more productive or harder working.
PROFESSIONAL DEVELOPMENT
The CBA Skilled Lawyer Series offers accessible, accredited, and affordable online sessions that will help ensure you're at your best in the boardroom or the courtroom.
In-Person PD
• 2011 National Charity Law Symposium
• 2011 Tax Law for Lawyers Conference
Online PD
• Mitigating your Personal and Professional Risk: A Step-by-Step Guide to Reducing Risk and Protecting your Practice
• The Impact on Dispute Resolution of Effective Apology – With or Without Legislation
• Addressing Fetal Alcohol Spectrum Disorder in the Criminal Justice System
MEMBER INFO
Need to change your e-mail address, firm, or other information?
Visit our online member profile page!
PAST ISSUES OF THIS NEWSLETTER
• November 2010
• August 2010
• April 2010
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NATIONAL MAGAZINE

Merger Mania
The last quarter of 2010 saw three major law firm tie-ups, including the first global firm to come to Canada. What’s behind the mergers that are shaking up the Canadian legal landscape.
Toward a transatlantic market
Canada and the European Union are quietly closing in on what could become the most ambitious free-trade deal in Canadian history. If ratified, CETA will create new challenges and opportunities for Canadian legal professionals.
Getting our acts together
Canada is unique in the world for having 11 different pension regimes. Will we ever arrive at a consensus on pension reform?
Horizons: Future of the legal profession
Britain takes an axe to legal aid as it struggles to get its national debt under control. The first installment of National’s series on legal-aid funding challenges.
An imprecise science
DNA test results can be less than foolproof for many reasons. Yet it is still considered the gold standard of forensic evidence. A look at why DNA evidence should never be taken at face value.
And more!
CREDITS
E-Publications Editor:
Conrad McCallum
Production:
Rose Steele
We welcome your feedback. If you have comments, or would like to suggest ideas for future articles, please write to us at news@cba.org.
This newsletter is published by CBA PracticeLink and National Magazine. The views expressed are the views of the authors, and do not necessarily represent the views of the Canadian Bar Association.
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